This is Wordy_Birdy, my copywriting mascot and Twitter handle. Bluebirds are songbirds, creating captivating tunes that hit all the right notes — as I aim to do with my copy.
And, like me, this one's also a wordy bird who always carries a pencil.
I’m Jenny Lucas, a creative copywriter on a mission to help businesses communicate more effectively.
If you’re struggling for time or simply lost for words, I’m here to help you.
18+ years’ professional writing experience
18+ years’ marketing experience
11+ years creating copy and concepts for visual communications
7+ years’ SEO copywriting experience
7+ years as a freelance copywriter working with a wide variety of clients
6+ years’ graphic design experience
Ongoing training in all relevant disciplines
I’m committed to offering you the best possible service and regularly attend training workshops and seminars to keep myself up to date on best practice.
I’m also a member of the Professional Copywriter’s Network and several copywriting groups on social media.
“I started to work with Jenny when we decided to re-launch roof-maker.co.uk and needed to refresh the copy across the entire website.
"Jenny’s approach was very thorough, taking the time to understand our product range and their individual USPs. The website has benefited greatly from her input.
We’ve since engaged her again for ongoing contributions to the blog and I am always impressed by the level of research she does for each article.”
"I've commissioned Jenny twice now and could not be more satisfied with the quality and efficiency of her work. She has reviewed, edited and looked at the SEO of two of my websites and both have benefited from her input.
"Whilst I'm a reasonable writer, having a specialist pair of eyes on my work is really valuable. Jenny has caught errors, made intelligent suggestions and expertly shifted my content to be much more attractive to both my audience and the search engines.
"Jenny clearly takes pride in her work and cares about her clients' needs. I am more than happy to recommend her work."
"My wife and I threw some words together for my website one evening. The next day, the content we cooked up read okay, but needed some serious assistance.
"Thankfully, Jenny is extremely approachable and professional. She understood my brief and was patient and flexible. She took the original words and transformed them into grammar-correct, keyword-rich content that was very easy to read.
"I'll definitely use Jenny's friendly and reliable service again when needed and am happy to recommend her to all my web design clients too."
If you’re planning a new project and would like to see how I can add value, please contact me. I would love to hear from you.