Creative copywriter

Copywriting services

Words are powerful. They paint vivid pictures and tell fascinating stories. They fire imaginations and create irresistible desires. They solve problems, ignite passions and sell dreams.

Authentic images and slick design will make your offer look good, but it’s your words that will actually sell it. They need to command attention, make compelling reading — and be convincing.

As your creative copywriter, I’ll get to know your brand, your ideal customers and your competition before I write a single word.

I’ll then craft 100% human, captivating, on-brand copy. Copy that focuses on what makes you different and sets you apart from your competitors. And copy that shows your ideal customers why you’re the best choice for them.

Want to discuss a project?

Get in touch

“Jenny offers a friendly service with a great turnaround and is always helpful. She takes the time to understand exactly what we need and the message we want to communicate.”

Paul Quinn, Zube Creative

Conceptual copywriting

You’re a different kinda brand with ambitious plans. And you need something creative for your next communication or campaign.

Conceptual copywriting offers more than words alone. It gives you a fully formed creative idea, with punchy words, image ideas and graphic design suggestions that all work together to deliver a powerful message.

In my 12-year employment as a conceptual copywriter, I crafted thousands of high-impact creative concepts for brands, including household names and large multinationals.

Now, as a freelance conceptual copywriter, I can offer that expertise to you. So if you need a big idea for your upcoming project, hit the button.

Get in touch

“Jenny proved to be a very reliable, competent and creative member of Kodiak HQ in the UK. It was always a joy to read the monthly posters she and her team had created. I can recommend her and wish her every success in the future.”

Mark Hindley, formerly of Kodiak Industrial Limited (Germany)

Plain English copywriting

You have a complex product, idea or issue to explain. But when you come to write about it, you find yourself struggling to articulate it, tripping over your words and going round in circles.

Your words need to be clear, simple, specific, explicit, objective and accurate. But this can be difficult, especially if it’s a subject you’re too close to.

Writing in plain English is a skill. It’s something I’ve been practising and sharpening for almost 30 years.

I’ll start by breaking your topic down into manageable pieces. Then I’ll translate it into clear, accessible and easily digestible language that’s a joy to read and makes good sense.

Need some help to create a clearer message?

Get in touch

“Jenny is fantastic! She always goes over and above with any brief, delivering content that is relevant, targeted and creative in approach — all within tight timeframes.”

Kevin Clarke, Tassell Design

Good copy is an investment — don’t scrimp on it

Everyone can write, but not everyone is a copywriter.

It takes someone who really understands the power of words to craft crystal clear messages that will resonate with your readers.

Carefully considered, well-written copy will pay for itself many times over, so it’s well worth investing in a professional copywriter.

When you work with me, I’ll bring a fresh, objective perspective to your project. And write the engaging, informative and persuasive words that inspire your readers to take action.

Get in touch